Incept Corporation
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Incept is a multi-channel direct marketing firm that provides inbound and outbound telemarketing, direct mail and internet marketing services. Empowered by a dedication to excellence, Incept's innovative solutions drive front-end response lift while maximizing back-end customer retention.

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For sales inquires, please contact Joe Schulman SVP of Sales and Telemanagement
jschulman@InceptCorp.com
330-605-3727

Discipline: Business to Business Sales
Industry: Productivity Software
Opportunity: A nationally known B2B software company needed to boost sales within its direct marketing channel. The client needed a contact center to provide outbound sales distribution to small businesses throughout the US. The chosen contact center would be responsible for providing full cycle sales distribution of the client’s software solution. The customer recruited three vendors to split test a “one call close” direct sale campaign, after which a single vendor would be chosen to execute the rollout.
  (See complete case study)
Discipline: Customer Satisfaction Indexing (CSI)
Industry: Automotive
Challenge: The customer required that Incept survey 60,000 customers per month to be equally distributed among nearly 2,000 stores nation wide, in increments of 30 completed surveys per store, per month. The customer also required that hundreds of random competitive surveys be executed per quarter. The competitive surveys needed to be broken down into three equal, sub categories of first and second tier competitors, car dealerships and independent service centers. Finally, Incept proposed the design of a near real time, online reporting tool that allowed for detailed, summary, and ad hoc reporting functionality on a monthly, quarterly and year to date basis.
  (See complete case study)
Discipline: Business to Business Sales
Industry: Trucking and Manufacturing
Challenge: A leading, long-haul truck manufacturer was in need of a coordinated lead generation solution to identify interested prospects who were qualified to make a purchase in excess of $100,000.
  (See complete case study)
Discipline: Business to Business Sales
Industry: Software
Challenge: A nationally known software corporation contacted Incept to substantially increase revenue through the telesales channel, enhance awareness of their software application and promote use of their product through the prospecting channel.
  (See complete case study)
Discipline: Appointment Generating
Industry: Blood Donor Recruitment
Challenge: A large regional blood center was in need of a donor recruitment partner that could reactivate one to three year lapsed donors, in an effort to stabilize the region’s blood supply. Due to capacity issues, the blood center’s existing tele-recruiting vendor was unable to effectively penetrate the database beyond donors that had donated within the past year. Another challenge was to develop and execute a campaign that would achieve the blood center’s goals on a fixed cost per donor basis, while remaining profitable for Incept.
  (See complete case study)
Discipline: Appointment Generating
Industry: Blood Donor Recruitment
Challenge: This blood center needed to increase the amount of blood donations to help support over 50 medical facilities. Incept needed to organize and evaluate the local region and deliver an effective mssage to motivate donors.
  (See complete case study)
Discipline: Independent Quality Assurance Auditing
Industry: Software
Challenge: Design a custom Quality Assurance solution for the rollout of a nationwide DRTV/ BRTV inbound sales campaign across multiple, outsourced call centers in Oregon, Florida and Ohio.
  (See complete case study)
Discipline: Lead Generation / Appointment Scheduling
Industry: Non Profit
Challenge: A nationally recognized non profit organization needed to increase the number of companies that participated in its annual Fundraising Walk without increasing the existing resources that were used in each location.
  (See complete case study)
Discipline: Donor Recruitment
Industry: Blood Center
Challenge: A regional blood bank contacted Incept to outsource their internal donor recruitment division. Our client no longer wanted the burden associated with staffing and managing their internal call center.
  (See complete case study)
Discipline: Lead Generation / Appointment Scheduling
Industry: Automotive
Challenge: Client was in need of a lead generation resource that could identify, qualify and schedule appointments for its field sales division.
  (See complete case study)
Discipline: Lead Qualification
Industry: Hardware & Software
Challenge: Client did not possess a marketing channel to advance business decision-makers and solution providers from the product discovery phase to the point of making a buying decision.
  (See complete case study)
Discipline: Outbound Customer Survey
Industry: Automotive
Challenge: A Fortune 500 organization was touching only 5% of its customer base.
  (See complete case study)


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330-649-8000  4150 Belden Village St. NW  Suite 205  Canton, OH 44718