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| Discipline: | Lead Generation / Appointment Scheduling |
| Industry: | Non Profit |
| Product: | N/A |
| Objective: | N/A |
| Challenge: | A nationally recognized non profit organization needed to increase the number of companies that participated in its annual Fundraising Walk without increasing the existing resources that were used in each location. |
| Solution: | Incept proposed a lead generation solution that positioned sales representatives to do what they do best. Meet face-to-face with potential corporate sponsors. By using state-of-the-art technology and a sophisticated front-end lead management system, Incept was able to provide lead generation services directly to over 200 field reps. Each sales representative was notified of their leads on a daily basis. Our scheduling system allowed for representatives to open and/or close time slots within their existing schedules when needed. |
| Result: | Since the beginning of the project, this client has realized a closing rate of 45% from Incept generated appointment leads. Moreover, Incept Corporation has provided this client with ROI data that was previously unknown. |
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