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| Discipline: | Business to Business Sales |
| Industry: | Software |
| Challenge: | A nationally known software corporation contacted Incept to substantially increase revenue through the telesales channel, enhance awareness of their software application and promote use of their product through the prospecting channel. |
| Solution: | The client did not have the in-house capabilities to intensify awareness and application use sufficiently enough to generate the amount of revenue projected. Incept screened and contacted select businesses that could profit from the software application. This segmentation maximized the results for the client and offered a cost-effective solution for promotion of a new product. |
| Result: | Client’s awareness and application of the service has reached 24,000 trials. Incept’s capabilities allowed for a continuous campaign to promote name recognition, increase possible vendor information and adopt the software application of the client |
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