Incept is a customer experience management firm that integrates independent, inbound/outbound call program testing, performance benchmarking, and remote quality auditing, with online and offline media channels, to drive response lift and maximize customer retention.

Our philosophy is reflected in our positioning statement, "Lift from Logic." We create "lift" through a "logic-based" approach to customer acquisition and retention. Through extensive testing, performance benchmarking, and remote quality auditing, we ensure that your marketing campaign comes out of the gate with the highest opportunity for success.